Area of application
Videos are currently a very popular format, including in the training field. They can be used as a stand-alone medium that learners use without or in their own context. They can also be easily embedded in educational programmes or events, for example in face-to-face or virtual events like (online) seminars, group meetings or workshops, as part of a Web-Based Training, etc., or for many other purposes like documentation, promotion, communication, etc.
What makes the video a tricky format to describe is its variety. A recording of an online seminar, an animation or a short film are all examples of videos. However, they require very different planning and resources. That’s why this topic is split into several parts:
- Recording of an (online) event: Many online seminars or other (online) events are recorded, either to provide participants with the opportunity to re-watch the event, or to enable those who could not participate to watch it later. As it does not take much to design or produce such videos, this format is not profiled. Instead it is covered as learning experience.
- Videos based on a presentation: It is increasingly common for “non-professionals” to create videos that correspond to their “live” trainings. A popular and easy way of doing so is to create a video by enhancing a Powerpoint presentation with video and audio, and export it as a film.
There are many tutorials available online with some practical tips and tricks, for example this one: https://youtu.be/D8JV3w4TOVw
- Animations: These are the classic “explanatory videos”, i.e. short animated films being constructed solely using software. These videos have a professional look and feel, so they can be used not only as training material, but also for promotional purposes. Click here to learn more about animations.
- Live-action movies: These videos use real footage, i.e. film material recorded by means of a camera/microphone. Live-action movies used in training can be interviews with experts, actors simulating a certain situation, documentaries showing certain environments, or many other types of content.
A video can be distributed on open-access platforms, uploaded on websites (e.g. the PTB intranet) or learning management systems, e.g. Moodle, or shared via email / file transfer or even on a USB stick.
Video is primarily a “one-way” medium where the viewer perceives the content transmitted through the movie. The interactive element in videos is limited to the viewer pausing or resuming a video or, in some player applications, choosing the speed.